See: Design house: Take a tour of this Novogratz-designed Hollywood hills home The 2,000 square foot store is constructed of six rooms, along with working design studios, pop-up exhibitions, and space for collaborative brands. Customers can browse Novogratz (opens in new tab) boutique-style furnishings, wallpapers, lights, and wall art, along with a selection of other artworks. Notable pieces include the work of esteemed Californian-based photographer Diego Uchitel (opens in new tab), among others. The Novogratz couple is best-known as the eclectic designer duo who, alongside sitting at the peak of the interior world, take care of their seven children. They are celebrated for their ability to curate art, so it matches every project’s aesthetic. The Novogratzes have also started on Bravo and HGTV after the success of their eponymous furniture label. Robert and Cortney also published a book, Novogratz Design Fix (opens in new tab), with Rizzoli last year. See: Design house: A contemporary home near Venice Beach, designed by Proem Studio Tomorrow’s opening will coincide with the launch of The Novogratzes latest S/S ‘21 outdoor series, including their newest collection of rugs, home accessories, and exterior furnishings. House of Novogratz will also act as a showroom for the couple’s digital business whilst doubling as a platform for upcoming designer collaborations and product launches. Plus, if you can’t make it to the West Coast, there will be a selection of live-streamed events and guest appearances that are scheduled to take place in this kaleidoscopic property. ‘House of Novogratz is a dream project for us,’ shares Robert and Cortney Novogratz in the discussion of their new store. The couple continues, sharing the store is a ‘public space’ to host their friends, family, and collaborators. See: Where to buy art – essential guide to collecting art It’s also a ‘place where we can share new products, as well as feature designers, artists and performers of all kinds,’ they add. If we weren’t already desperate to go to Venice Beach, we certainly are now. We’re just thankful we’ve got the live stream to keep us company.
